Applied Public Relations: Cases in Stakeholder Management offers
readers the opportunity to observe and analyze the manner in which

In writing the sixth edition I have revised, rewritten and edited throughout. I
have also added new material to...

Communication is the lifeblood of all organizations: it is the medium through
which companies large and small access the...

In its 250th anniversary year, the Royal Society of Arts continues its mission to encourage arts,
manufactures and commerce....

We have written this book for undergraduate and masters students of public
relations and marketing communications, especially those undertaking...

Research Methods: The Basics is an accessible, user-friendly introduction
to the different aspects of research theory, methods and practice.

The contribution of effective interpersonal communication to success in both personal
and professional contexts is now widely recognised. This...

Social Media and Crisis Communication provides a unique and timely contribution to
the fi eld of crisis communication by...

As we began this project, we knew that we would have to overcome two
obstacles, at least. One was...

The origins of this book can be traced back to the mid-1980s when we first

became aware of the curious...